Page 3 - UPH Festival 2021 - Go Beyond_Booklet
P. 3
Venture in Entrepreneurship
Applied Business Analytics
Marketing, Retail, and Innovation
International Business
Finance
Areas of Specialization
Design Thinking and • Ideas Generation • Franchising and Licensing • Customer Development • Building and Managing Team • Business Funding • Creativity and Innovation
Customer Analytics for Growth Using Machine Learning
and Big Data • Programming and Data Science Systems • Foundations of Quantitative Analysis • Leadership and People Analytics • Data-driven Marketing • Data Visualization
Strategic Marketing and Competitive Analysis • Digital and Social Media Marketing • Product Management and Strategic Branding • Global Marketing and International Landscape • Service Innovation Management • Marketing Models
Current Issues in International Business • Global Production Network • Global Supply Chain Strategy • Global Commerce • International Business Strategic • Global Economic Competitiveness
Financial Statement Analysis • Portfolio Management and Investments • Fixed Income Markets, Analysis, and Strategy • Derivatives and Alternative Investments • Financial Risk Management • Corporate Valuation • Research Models in Finance