Visual Communication Design: Product Experience Design

Duration
3,5 years
Format
Full-time
Degree
Undergraduate
Academic Title
Bachelor of Design
Location
UPH Lippo Village

Overview

The Product Experience Design specialization develops the ability to design holistic user experiences through both physical and digital products. Students integrate user research, prototyping, design thinking, and systemic form exploration. In narrative culture, products are understood as mediums that shape everyday experiences and meaning. A creative intermedia approach integrates function, aesthetics, technology, and social context within the global design ecosystem.

Career Path

  • Product Designer
  • UX Researcher
  • Service Designer
  • Digital Product Designer
  • Interaction Designer

Curriculum

First Year

1st Semester
Courses
Credit
Basic Design Studio 1
5
Drawing 1
3
Computer Graphics 1
3
Photography
3
History of Art & Civilization 1
2
Indonesian Language
2
Servanthood Leadership
2
2nd Semester
Courses
Credit
Basic Design Studio 2
5
Drawing 2
3
Computer Graphics 2
3
Videography
3
History of Art & Civilization 2
2
Christian Religion OR World Religions
4
3rd Semester
Courses
Credit
History of Art & Civilization 3
2
Indonesian Visual Culture
2
Pancasila
2
Civics
2

Second Year

1st Semester
Courses
Credit
Design Studio 1
6
Typography 1
3
Illustration 1
3
Cinematography 1
3
Visual Communication Design History
2
God and Creation OR God and Universe
4
2nd Semester
Courses
Credit
Design Studio 2
6
Typography 2
3
Illustration 2
3
Cinematography 2
3
Visual Perception
2
God and Sin OR Humanity and Morality
4
3rd Semester
Courses
Credit
Design Management
2
God and The New Creation OR History and Society
4

Third Year

1st Semester
Courses
Credit
Integrative Design Studio 1
6
Aesthetics
2
Creative Industries
2
Design Methods
2
Foundations of Generative AI: Technology, Ethics and Human Responsibility
2
Elective Course
3
2nd Semester
Courses
Credit
Integrative Design Studio 2
6
Design, Media, and Culture
2
Portfolio & Career Preparation
2
Design Research Methods
2
Reflective Reasoning
2
Elective Course
3
3rd Semester
Courses
Credit
Internship
6

Fourth Year

1st Semester
Courses
Credit
Final Project
8