Menjadi mahasiswa komunikasi memang tidak mudah. Banyak strategi yang harus dipelajari agar bisa sukses berkarir di bidang komunikasi,
Menjadi mahasiswa komunikasi memang tidak mudah. Banyak strategi yang harus dipelajari agar bisa sukses berkarir di bidang komunikasi,
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Normal 0 false false false MicrosoftInternetExplorer4 Menjadi mahasiswa komunikasi memang tidak mudah. Banyak strategi yang harus dipelajari agar bisa sukses berkarir di bidang komunikasi, entah itu di bidang Public Relations, Jurnalistik, ataupun Integrated Marketing Communication. ? Kuncinya satu, anak komunikasi harus suka baca koran. Sudah jadi hal mendasar bahwa kita dituntut untuk tahu segala hal yang terjadi di dunia ini, ? ujar Astried Anggraeni, alumni 2002, dalam Meet and Greet with Communication Alumni di MYC, Senin (8/3). Astried sendiri kini bekerja sebagai PR consultant yang menangani beberapa klien multinasional company.
Kabar buruk bagi yang tidak suka dengan penelitian, di dunia kerja, division research ternyata paling sering dikunjungi untuk mendapatkan infromasi tentang berbagai hal. ? Setiap hari saya berkunjung ke divisi tersebut untuk tahu perkembangan tentang penjualan ?, cerita Mathilda Jeanette, PR alumni 2000, Public Relation in PT Mercedez-Benz. Tidak heran, tagihan di suatu perusahaan untuk berlangganan koran sedikitnya bisa mencapai 6 juta rupiah.
Hal kedua yang harus diperhatikan adalah networking. Penting untuk kita membina networking dengan siapapun yang mungkin akan membantu kita berkarir ke depannya nanti. ? Meskipun kalian bekerja sebagai staff, jangan pernah ragu bergaul dengan CEO. Walau demikian, juga jangan sombong untuk ngobrol bareng office boy atau driver, jadi harus proactive. ? ujar Wahyu Adhika Wiwoho, alumni tahun 2000, yang sekarang bekerja sebagai jurnalis. Jika lulusan komunikasi mempunyai kelebihan di dua point ini, niscaya setelah lulus mereka tidak akan kesulitan mencari pekerjaan. ? Ketika magang jangan sia-siain kesempatan. Misalnya kalian magang jadi reporter, acting like a reporter, sok sibuklah kalian cari berita, be active, ujar Metta Sagita, alumni tahun 2004. Ini telah dibuktikan Metta yang sebelum lulus langsung dipercaya menjadi reporter oleh Global TV.
Kompetisi dalam dunia kerja pun ketat sekali. Siapa yang tidak bisa bertahan akan cepat tergerus oleh saingan-saingan lainnya. ? If you could something differently, lakukan. Karakter yang harus dipunyai adalah kreatif, dapat berpikir cepat, dan berwawasan luas. ? ujar Astried lagi.
Lalu, benarkah anak komunikasi cukup membina networking tanpa harus mempunyai IPK tinggi? Ternyata tidak demikian. ? Dengan sistem online recruitment, gampang banget untuk meng-cut calon karyawan yang tidak memenuhi kriteria jumlah IPK. Jangan sampai gara-gara kurang 0, 23 kita gagal masuk perusahaan bergengsi, ? papar Astried. Standard IPK pun dari tahun ke tahun makin meningkat, sekarang sedikitnya kita harus memiliki IPK 3,00 untuk aman melamar ke perusahaan. ? Beruntung kalau kalian langsung bisa interview untuk menambal bolong kalian dalam hal IPK, kalau enggak? Udah gagal duluan. ? Bagi yang terlanjur punya IPK minimun, selain terus menggenjot kemampuan, diharapkan rajin mengikuti berbagai seminar untuk menambah portfolio.
Acara meet and greet ini merupakan bagian dari acara Communication Avenue ke-6 ?Expand your Horizon? yang diadakan Jurusan Ilmu Komunikasi di Universitas Pelita Harapan. Acara lainnya adalah seminar IMC ?Beyond The Brand? (9/3), seminar PR ?Corporate PR and Branding? (10/3), seminar jurnalistik ? Pahlawan atau Preman? Press Indonesia di Persimpangan (11//3), dan Fashion Parade. Ada pula workshop dan lomba fotografi, radio announcing competition, dan news presenting competition. (Sar) |
Being a communications student is always tricky. There are a lot of strategies to be learned in order to reach successful careers, be it in Public Relations, Journalism, or Integrated Marketing Communication areas. “The key is, a communications student should be fond of reading newspaper. It is essential for people in a communications field to know what?s going on in the world,” said Astried Anggraeni, alumni of 2002, in the ?Meet and Greet with Communication Alumni? at MYC, Monday (8/3). Astried is now a PR consultant who handles several multinational company clients.
Bad news for those who do not like research, because in the working world, research division happens to be the most visited department in order to get various information. ?I visit that division every single day to get updates on sales,? said Jeanette Matilda, alumni of 2000, who works as a Public Relation at PT Mercedes-Benz. It?s not a surprise to see the amount of newspaper subscriptions in companies to be at least 6 million rupiah.
The second thing that we need to take care of is, networking. It is important for us to develop networking with anyone who might be able to help our future careers. “Even though you are a staff, don?t hesitate to develop contacts with CEOs. On the other hand, never hesitate as well to have conversations with office boys or drivers. In other words, be proactive,” said Wahyu Adhika Wiwoho, alumni of 2000, who is now a journalist. If communication graduates have strengths in these two things, surely upon graduation they won?t find difficulties in getting jobs.
?Do not waste the opportunities when you?re doing internships. For example, when you are a reporter intern, act like one. Make yourself busy with looking for news, just be active,? said Metta Sagita, alumni of 2004. She proved this to be true, since she was hired to be a Global TV reporter even before her graduation.
 
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Competitions in the working world are very tight. Those who can not survive will soon be beaten by other rivals. “If you could do something differently, just do it. The must-have-characters are: creative, able to think fast, and having broad knowledge, “said Astried.
Then, is it true that communications students would only need to have good networking without having the necessity to maintain good GPA? Apparently not. “With the online recruitment systems, it?s very easy for companies to eliminate candidates who do not meet the minimum GPA criteria. Don?t let the lack of 0.23 GPA point hinders us from joining prestigious companies,” explained Astried. GPA standard has been increasing from year to year, and now we should have at least 3.00 GPA in order to be in the safe zone of recruitment. ?You are lucky if you could be interviewed directly, so you can try to win the companies? hearts without relying on your poor GPA. But, what if not? You have failed even before being interviewed. For those with poor GPA, besides trying your best to sharpen your abilities, you are also expected to attend various seminars to improve the portfolios.
The ?Meet and Greet? event is a part of the 6th Communication Avenue “Expand your Horizon”, held by Communication Sciences Department, FISIP, Universitas Pelita Harapan. Other events are such as: Integrated Marketing Communication (IMC) seminar titled “Beyond the Brand” (9/3), Public Relations seminar titled ” Corporate PR and Branding” (10/3), a journalistic seminar “Pahlawan atau Preman? Press Indonesia di Persimpangan? (?A Hero or a Mob? Indonesian Press at the Crossroad? (11/3), and a Fashion Parade. There are also workshops and photography competitions, Radio Announcing Competition, and News Presenting Competition. (Sar)
